Virginia Carcavallo is a digital strategist, artist, and entrepreneur with a background in marketing technology, behavioral analytics, and data-driven storytelling. After nearly 30 years of helping Fortune 500 companies harness the power of data, she turned inward—channeling her creativity into meaningful projects that nourish the soul.

Her debut Color Me Wild! series and her latest Color & Calm collection blend her love of wildlife, line art, and emotional wellness—offering adults a space to slow down, reflect, and reconnect through creativity. Inspired by the beauty of the world around her, her sons, and her faith in God, Virginia creates with purpose—believing that beauty, healing, and peace often begin with a single, quiet moment.

When she’s not designing or publishing, you’ll find her finding joy in solitude and service, remodeling her home, or walking in the woods with a prayer in her heart and gratitude in her step.